Justin is fully dedicated and driven to innovate and advance how we all “RE-JUVA-NATE”. JUVA – The Juice & Smoothie Bar – began as JUVA – The World’s First Smoothie Vending Machine in 2003. Justin spent ten years crafting nutritional products that, today, are leaders of the smoothie and juice industry. His passion for health and impacting local communities led him to opening the company’s first brick and mortar store in his hometown of Starkville, Mississippi. He is now on a mission to educate and “RE-JUVA-NATE” every body within the communities that we have been given the privilege to serve.